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Lego
Registered on December 31, 2007
Sector: Kids Goods
Country: World Wide
www.lego.com
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The name 'LEGO' is an abbreviation of the two Danish words "leg godt", meaning "play well". It’s our name and it’s our ideal.
The LEGO Group was founded in 1932 by Ole Kirk Christiansen. The Company has passed from father to son and is now owned by Kjeld Kirk Kristiansen, a grandchild of the founder.
It has come a long way over the past 70 years - from a small carpenter’s workshop to a modern, global enterprise that is now, in terms of sales, the world’s sixth-largest manufacturer of toys.
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Brands:
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Lego
Created on December 31, 2007
Sector: Kids Goods
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The LEGO brand is more than simply our familiar logo. It is the expectations that people have of the company – towards its products and services, and the accountability that the LEGO Group feels towards the world around it. The brand acts as a guarantee of quality and originality.
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