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paolovitali

Sector: Reizen & vrije tijd

Land: Italy

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Travel Italian Newco Name and Payoff

Gepubliceerd 13.08.10 07:28 GMT
567 Totaal
Categorie : Specifieke Creatie; Above the Line : Internet
Deadline: 27.09.2010 23:59 GMT

Budget: $1 760
Status: Gesloten

Talen voor oplossingen: Engels, Italiaans
Winnaar: Alexxa

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Allegato o non allegato? Questo è il dilemma!

codydesign

16.09.10 18:38 GMT

'sera. Una domanda sola: visto l'obiettivo del brief, come soluzione è sufficiente utilizzare i campi di TITOLO e SINTESI o bisogna allegare un file di testo? (.doc, .txt, ecc)? Grazie e buona serata
Re: Allegato o non allegato? Questo è il dilemma!
20.09.10 07:55 GMT
come preferisce, se allega un file forse per noi è più comodo ma non è un vincolo. grazie
21 regioni?

golfbuild

13.09.10 14:10 GMT

"Il Paese è geograficamente molto variegato: conta 21 diverse regioni,"

Qual'è la 21esima regione?
Re: 21 regioni?
13.09.10 19:26 GMT
la rete che le rende tutte disponibili in ambiente unico: pef.com! ; -)
# 120

paolovitali

13.09.10 09:40 GMT

please use a different extension because we can not open the attached file. thank you PV
Key elements for brand name identification

paolovitali

10.09.10 08:19 GMT

As explained in the brief there are four elements that are key to our business model; the brand name and the payoff we look for should include one or more of the elements below (in order of importance):
a. Landing: as other travel companies focus their offer on the travelling (how do I travel around) or lodging (where do I sleep while abroad) phases, our model focuses mostly on the landing phase (that is about what do I do while there)
b. Custom / Tailor made: as our business model allows our customers to organize their trip to Italy by themselves assembling their itineraries following their preferences
c. Trip: as our industry is the Travel and Tourism sector
d. Italy: as this is the only destination a customer will find on our portal
Brand name

paolovitali

10.09.10 08:15 GMT

The brand name we are looking for MUST be made of one or maximum two words because it will also be used as URL (www.brandname.com) and therefore it should not be longer. Sentences will not be considered (E.g. Make your journey yourself)