BootB

Brief 说明

返回

paolovitali

行业: 旅行和闲暇

国家: Italy

not available

所有项目

获得指示

BootB Passport

Travel Italian Newco Name and Payoff

已发布 13.08.10 07:28 GMT
567 总计
类别: Specific Creation; Above The Line : 环球网
截稿日: 27.09.2010 23:59 GMT

预算: $1 760
状态: 已关闭

解决方案的语种: 意大利语, 英语
优胜者: Alexxa

添加到您的 Blackboard

Allegato o non allegato? Questo è il dilemma!

codydesign

16.09.10 18:38 GMT

'sera. Una domanda sola: visto l'obiettivo del brief, come soluzione è sufficiente utilizzare i campi di TITOLO e SINTESI o bisogna allegare un file di testo? (.doc, .txt, ecc)? Grazie e buona serata
Re: Allegato o non allegato? Questo è il dilemma!
20.09.10 07:55 GMT
come preferisce, se allega un file forse per noi è più comodo ma non è un vincolo. grazie
21 regioni?

golfbuild

13.09.10 14:10 GMT

"Il Paese è geograficamente molto variegato: conta 21 diverse regioni,"

Qual'è la 21esima regione?
Re: 21 regioni?
13.09.10 19:26 GMT
la rete che le rende tutte disponibili in ambiente unico: pef.com! ; -)
# 120

paolovitali

13.09.10 09:40 GMT

please use a different extension because we can not open the attached file. thank you PV
Key elements for brand name identification

paolovitali

10.09.10 08:19 GMT

As explained in the brief there are four elements that are key to our business model; the brand name and the payoff we look for should include one or more of the elements below (in order of importance):
a. Landing: as other travel companies focus their offer on the travelling (how do I travel around) or lodging (where do I sleep while abroad) phases, our model focuses mostly on the landing phase (that is about what do I do while there)
b. Custom / Tailor made: as our business model allows our customers to organize their trip to Italy by themselves assembling their itineraries following their preferences
c. Trip: as our industry is the Travel and Tourism sector
d. Italy: as this is the only destination a customer will find on our portal
Brand name

paolovitali

10.09.10 08:15 GMT

The brand name we are looking for MUST be made of one or maximum two words because it will also be used as URL (www.brandname.com) and therefore it should not be longer. Sentences will not be considered (E.g. Make your journey yourself)